Saturday, 27 April 2013

Away and Again

I've been away so long! A few things had me taking a break, and I've been thinking a lot about the direction I'd like this site to take.



I've been thinking a lot about my own beauty philosophy and what I'd like to do with my future over the last few weeks.  I had a minor surgery, which set me to thinking about things like legacy, what I'll be doing in ten, twenty years, and what is most important for me to accomplish in my life.

The recent events in Bangladesh co-incide with what had been weighing on me over the last few weeks.  I knew I wanted to do something with this site to help the world, and last night, after listening to this interview on CBC's The Current, the need to do something more than shake my head and shrug, "that's terrible" was extremely strong.  It's really important that we are educated about what we buy, and where and how we spend our money.  The decisions we make to buy a pair of shorts, or a little scarf or something, is physically impacting the lives of other people in the world.  There are people everywhere (I've highlighted some of them on this blog) making products and doing good deeds to make the world a better place.  Shop Pretty is a place to highlight and support them.

So in light of my weeks of contemplation, and the awful disaster in Bangladesh, (my thoughts and prayers are with the victims and their families), Shop Pretty is going to continue to be a resource for shopping ethically, sustainably and stylishly, but in addition to makeup and skincare, I'll be incorporating fashion, lifestyle and home decor.  I'll talk to the people changing the world for the better, highlight products that are great choices because they help the people that make them and sell them, and together we can shop to make things better.  We could look at it like, Shop Pretty isn't so much as getting a make over, it's more like she's getting a few new spring wardrobe essentials (from an ethically sourced, handmade artisan in Uganda that was paid a fair wage, and is going to school because of it, or a local skincare manufacturer that employs fellow Canadians paid a fair wage using non-toxic ingredients and donates a percentage of profit to save the environment).

I'll also be adding some sponsors over the next few months, but in tasteful ways that won't fuss with the authenticity of the content.  Sponsorship opportunities over here.

I will also begin to separate my personal beauty goings on, into another beauty blog that will talk about all aspects of beauty.  It's launching soon.  If there are any topics you'd like to see there, email me here.



Photo by AngieAdventure.


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